No More Big Squeeze
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From a book publisher's point of view, the need to push for efficiencies is no less compelling. Pearson Co. is setting up its preferred list of suppliers, negotiating price scales, and creating a climate of controlled competition for all its business units, says VP Mitchell.
Printers are keen to get their business, and will offer more to get it. That might mean offering all the services a worldwide book printer or manufacturer has to offer, regardless of whether those services are based in North America or somewhere else on the globe.
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