Thirty-Six Tips for Developing a Successful Mobile Publishing Strategy
Create and enhance mobile content that draws in readers
and generates revenue.
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"I think long-term is going to be about taking this database and cross-selling e-books and digital product, and that [applies] especially for the adult market," she adds.
Tips From … David-Michel Davies, executive director, The Webby Awards
The Webby Awards have been honoring the best of the Internet on an annual basis since 1995. The awards, held in June (this year's deadline for entries is Dec. 17), include categories for mobile and various forms of online publishing. Here, Davies draws on the best of what he has seen and learned of what works in the digital realm.
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Jim Sturdivant
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