Best Practices in Global Book Sales
Different approaches for giving your U.S. titles an international reach.
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“Of course we have to trust that the information given is correct,” Justke points out, “but this can happen also in Western countries.”
The main challenge moving forward, Mint agrees, is ensuring accurate tracking and reporting of sales so that publishers—whether receiving royalties from a licensee or a percentage of profits––get paid what they are owed. While acknowledging copyright challenges in countries such as Russia and Korea, he says that legal conventions are being increasingly adhered to, and that, by striking distribution deals, Ripley achieves the same advantage in terms of copyright protection without loss of brand control.
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- Companies:
- Springer
- The New York Times
James Sturdivant
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