There are three excellent analyses of how to choose a distribution strategy and a distributor that I would highly recommend:
• Probably the best “how-to” advice on distribution can be found in consultant and author John Kremer’s “1001 Ways to Market Your Books” (6th Edition, Open Horizons, 2006). This book is a must for any publisher mapping a sales and distribution strategy for a new line of books. Kremer also has about the most complete listings of distributors and wholesalers (as well other industry resources) and provides sound pros-and-cons commentaries.
Piecing Together the Distribution Puzzle
Selecting a strategy and choosing a distributor
There are three excellent analyses of how to choose a distribution strategy and a distributor that I would highly recommend:
• Probably the best “how-to” advice on distribution can be found in consultant and author John Kremer’s “1001 Ways to Market Your Books” (6th Edition, Open Horizons, 2006). This book is a must for any publisher mapping a sales and distribution strategy for a new line of books. Kremer also has about the most complete listings of distributors and wholesalers (as well other industry resources) and provides sound pros-and-cons commentaries.