The Printers' Evolution
As book publishers’
businesses evolve,
printers work to adapt
with them—and find
new opportunities
for both print
and digital.
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... A subtle change in the industry is the gradual decline in the quality of many books being produced, driven in some respect by digital print and short-run bind capabilities. In many cases, halftones lack depth and contrast, binding is weak, and glue squirts are commonplace; paper is too often where pennies are pinched and, in the end, this type of product creates a less enjoyable experience for the reader. To address this concern, we continue to invest in development of the highest quality books such as new, deep black inks, 300 linescreen offset printing, environmental papers and improved binding spine strength, both on our offset and digital book lines. We do this while maintaining a market competitive price. …
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Jim Sturdivant
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