Market Focus: University Presses Press on Through Recession
Economic downturn poses both challenges and opportunities for publishers.
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While the benefits of POD are clear, many university presses are still grappling with whether to digitize their titles, and if so, which to convert and which format to use.
For many publishers, sales of digital books are increasing, but from a very small base, which means they’re not generating significant revenue. Digital sales also are not expected to be big business in the immediate future.
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Amanda Baltazar
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