Market Focus: University Presses Press on Through Recession
Economic downturn poses both challenges and opportunities for publishers.
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The press will make these chapters available in what Holzman calls “a very vanilla, Web-based PDF,” compatible with the Kindle, the Sony Reader and any computer.
The recession is slowing down New York University Press’ digital initiatives, says Maikowski. “Without [money], we can’t invest in digital,” he says. However, eliminating these initiatives entirely could have a long-term, negative effect, “so a lot of those initiatives will be scaled back or deferred [rather than eliminated],” he says. “We’re doing all we can to husband our resources.”
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Amanda Baltazar
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