Cover Story - Outlook 2010: The Future of the Industry
Whose hands is it in?
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A Coming Identity Crisis?
A worst-case scenario for publishers would be if a retailer such as Amazon, already offering the best pricing and distribution options, decides to move further into publishing, says Richard Rubin, a principal consultant with Innodata Isogen and author of a recent whitepaper on publishing strategies in the emerging e-book market.
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James Sturdivant
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