SPECIAL REPORT: Embracing the ‘Kindle Effect’
The industry’s pace of change quickens as digital content technologies advance, print-on-demand becomes more prevalent, and declining readership and reaching today’s consumers continue to pose significant challenges.
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Recognition of this challenge is “growing and growing slowly,” he says, though mostly among larger publishers.
A BISG-sponsored discussion paper, “The Identification of Digital Book Content” (available at www.BISG.org), recommends retention of ISBN, along with the adoption of a digital object identifier (DOI) to facilitate the discovery of content on the Web, and a new standard text code to track various products emanating from a textual work. The BISG formed a digital standards committee with the AAP last year to develop specific standards for how digital publications should be searched and retrieved.
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James Sturdivant
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